RAND Study Underscores Need for Multi-platform Comms Strategy
The RAND Corporation has a new study out that confirms what we’ve all observed for some time now: The American news media are less objective, more opinionated, and more argumentative than they used to be. The study used a text analytics tool to identify word strings used in 15 news sources (print, television, and digital) going back to 1989. “The findings point to a gradual and… Read more »